The VP of Product Marketing will lead the product marketing team, govern commercial strategies, and ensure coherent market positioning across Cyncly's diverse portfolio, driving global growth and competitive intelligence.

Establish and lead a global user research practice: define methodology, tooling, processes and repository; run generative, evaluative and quantitative studies; translate findings into product strategy; build participant panels; partner with product, design, and engineering; and hire and mentor researchers as the function grows.