Leads UK and EU marketplace growth through regional marketing strategy, localized campaigns, paid search and display advertising, marketplace merchandising, product detail page optimization, and partner management. Monitors reviews and performance metrics to improve conversion, engagement, and ROI; collaborates with Brand, Sales, distributors, agencies, and global stakeholders to expand marketplace opportunities and ensure consistent execution. The role requires relocation to the UK or Ireland and up to 15% regional travel.

Lead wholesale partnerships and market expansion across the UK and Ireland. Responsibilities include retailer pipeline development, outreach, proposals, negotiations, onboarding, contract execution, relationship management, commercial strategy, assortment and inventory planning, forecasting, sales reporting, and cross-functional coordination with marketing, finance, operations, and legal teams. The role owns regional sales targets, retailer communications, and strategies to grow WHOOP’s membership base.