Senior Product Marketing Manager

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realize their financial goals and help them save time and money.

We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments.

We invest in people and new advanced technologies to unlock the power of data. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.

We are looking for a Senior Product Marketing Manager to join EDQ's Global Product Marketing function. Reporting into the Head of Global Product Marketing, you will work with Global Product & Partnerships, regional Product Marketing, Sales, Partnerships, Marketing and Consultancy teams globally to increase revenue through content strategy, product go-to-market planning and execution, and supporting expansion and partner solutions / packages for our data intelligence products.

You will partner with cross-functional stakeholders. Create compelling value propositions and solution packages to increase growth through new partnerships and industries.

You will develop an understanding of our market segments, competition, and buyers by applying insights from internal and external sources to create value propositions, positioning, and messaging which resonates with buyers.

Deliver compelling content to support the customer journey. Establish a feedback loop with customers to improve our products and messaging. Build narrative grounded in the voice of our customers.

You will create go-to-market strategies for new products and features including content creation, sales enablement, competitive and market intelligence, collaborating with regional Product Marketing and Marketing Communications teams, to drive demand and customer adoption

• Demonstrable experience in Product Marketing, Product or Marketing role, ideally in technology or financial services industries  

• Proven experience in value proposition and messaging development, content creation, and go-to-market execution 

• Customer and market-centric approach, passion for understanding customers and their needs 

• Agility to anticipate and adapt to shifting priorities  

• Expertise in distilling technical concepts into clear and concise narratives to communicate with customers and partners 

• Strong ability to collaborate with stakeholders from various disciplines and levels  

• Exceptional organisational skills to manage projects of all sizes  

• Analytical and results-driven  

Benefits package includes:

• Hybrid and flexible working.

• Great compensation package and discretionary bonus plan

• Core benefits include pension, bupa healthcare, sharesave scheme and more

• 25 days annual leave with 8 bank holidays and 3 volunteering days. You can purchase additional annual leave.

Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award-winning; World's Best Workplaces™ 2024 (Fortune Top 25), Great Place To Work™ in 24 countries, and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

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