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SharkNinja

Senior Marketing Manager, Shark

Reposted Yesterday
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In-Office
London, England
Senior level
In-Office
London, England
Senior level
The Senior Manager will develop and execute distribution strategies, optimize marketing channels, analyze trends, and lead cross-functional teams to drive measurable ROI in marketing campaigns.
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About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
About the Role
We're looking for a commercially focused and strategically minded Senior Marketing Manager to lead Shark's distribution marketing strategy across the Nordic region. Sitting within the SharkNinja EMEA marketing team, this role will play a vital part in shaping how the Shark brand is presented across key Nordic retail and distribution partners - both in-store and online.
You'll be responsible for building and executing integrated marketing plans that resonate with Nordic consumers, support commercial goals, and strengthen our presence in this important region. Working cross-functionally with local sales teams, trade marketing, PR, and the wider European marketing hub, you'll bring together insight, creativity, and precision to drive performance.
What you'll be doing
  • Develop and implement Nordic-specific distribution marketing strategies aligned to local consumer needs and retailer priorities.
  • Partner with the European Marketing Hub to lead Trade Marketing and in-store/online execution across the Nordic region.
  • Work closely with local Sales and Retail teams to drive activation across key accounts, ensuring strong conversion and brand visibility.
  • Track campaign performance, report on KPIs, and refine plans to improve ROI and in-market effectiveness.
  • Build strong relationships with key Nordic retail partners, acting as the marketing lead for all distribution-focused initiatives.

What You'll Bring
  • Significant experience in a senior marketing or channel/distribution role, ideally with a focus on the Nordic retail environment.
  • A strong record of delivering commercially successful marketing campaigns across physical and digital retail channels.
  • Proven project management skills and the ability to operate across functions and geographies.
  • Strong analytical and budget management capabilities, with a clear understanding of performance metrics and ROI.
  • A collaborative, proactive approach with excellent communication skills in English (Nordic language skills a plus).

Our Culture
At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja's Candidate Privacy Notice can be found here: https://www.sharkninja.com/candidate-privacy-notice/
For candidates based in China, please visit: https://sharkninja.com/candidate-privacy-notice/china/
For candidates based in Vietnam, please visit: https://www.sharkninja.com/candidate-privacy-notice/vietnam/
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]

Top Skills

Digital Marketing Tools
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