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Key Group

Head of Sales - SLHF

Posted Yesterday
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2 Locations
Senior level
2 Locations
Senior level
The Head of Sales will lead the B2B sales function, driving sales performance, client relationships, and brand presence in the later-life lending market. Key responsibilities include mentoring the sales team, developing strategic initiatives, analyzing performance metrics, and enhancing market reputation through PR and stakeholder engagement.
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We believe that helping people unlock a better retirement starts with helping everyone in our organisation unlock their true potential, and thrive.

To do that, we’re mindful of staying true to the values that make us who we are, and proud of what we do.

Are you ready to be the face of Standard Life?

At Standard Life Home Finance, we are shaping the future of later-life lending through our partnership with Key Group, providing greater choice for customers and advisers in the Equity Release market. Since our launch in 2021, we have established ourselves as a trusted partner, equipping advisers with the tools and support they need to deliver better financial outcomes for their clients.

As we continue to grow, we’re looking for an experienced Head of Sales to lead our B2B function. This role is pivotal in driving sales performance, strengthening long-term client relationships, and positioning Standard Life Home Finance as a leader in the later-life lending market. You will also play a key role in enhancing our brand presence through public relations, ensuring our messaging aligns with our values and industry position.

What we’re looking for:

A results-driven leader with a passion for sales, business development, and strategic communication. You’ll be a strong influencer with the ability to inspire teams, build relationships, and enhance our market presence through effective PR and stakeholder engagement.

This is an exciting opportunity to take on a leadership role at Standard Life Home Finance, driving both sales and PR initiatives to shape the future of later-life lending. If you’re a dynamic leader ready to make a lasting impact, we’d love to hear from you.

Key Responsibilities:

  • Lead, mentor, and inspire the sales team to achieve and exceed targets.
  • Develop and implement strategic sales initiatives to drive business growth and expand our customer base.
  • Monitor and analyse performance metrics, providing regular sales forecasts and identifying areas for improvement.
  • Drive brand awareness and enhance our market reputation through PR and industry engagement.
  • Build strong relationships with key stakeholders, including major distribution partners, industry bodies, and media contacts.
  • Act as a spokesperson for Standard Life Home Finance in the later-life lending market, representing the brand at events, conferences, and through media opportunities.
  • Stay ahead of market trends, ensuring a deep understanding of the later-life lending landscape, regulatory changes, and competitor activity.
  • Own recruitment, coaching, and performance management of the sales team to ensure continuous growth and development.

Key Skills & Experience:

  • Proven experience leading high-performing sales teams, consistently exceeding targets.
  • Strong ability to communicate, present, and influence at all levels, both internally and externally.
  • A deep understanding of PR and brand positioning in the later-life lending market.
  • Experience engaging with industry bodies, media, and key stakeholders to enhance brand reputation.
  • Strategic thinker with the ability to translate business goals into actionable sales and PR strategies.
  • Excellent negotiation skills and a customer-focused approach.
  • Exceptional coaching, mentoring, and people management skills.

Most of all, we believe that helping people unlock a better retirement starts with helping everyone in our organisation unlock their true potential, and thrive. To do that, we're mindful of staying true to the values that make us who we are, and proud of what we do.

Ambitious – to break ground to help our customers enjoy a better retirement.
Supportive – relationships are key to everything we do.
Personal – going above and beyond to offer exceptional service.
Integrity – honest, true and transparent in all of our relationships.
Responsive – whatever the challenge we’ll deliver the right result.
Expert – experts in our field, our thirst for knowledge never stops

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