The B2B Representative is responsible for developing relationships with customers, executing sales strategies, planning visits, collaborating with distributors, and analyzing market data to enhance sales performance.
Mission
Develop solid commercial relationships with assigned customers to achieve business objectives related to distribution and sales volumes. Ensure high levels of customer satisfaction through the effective provision of services.
Main Functions
- Build strong relationships with assigned customers to detect needs promptly and provide effective responses that strengthen the business relationship.
- Apply the “Sales Visit Steps” effectively across all assigned customers to maximize brand performance.
- Plan and execute daily visit plans to optimize the effectiveness of both sales and collections.
- Collaborate with assigned distributors to develop action plans for identifying and capturing potential customers.
- Evaluate institutional distributors’ performance and implement corrective actions to meet objectives.
- Gather and analyze market and competitor information to support commercial decisions.
- Identify and communicate new business opportunities across various segments and assigned clients.
Technical Skills Profile
- Proficiency in general sales processes.
- Understanding of institutional product distribution channels.
- Experience in executing trade policies.
- Key account management skills.
- Familiarity with administrative sales procedures.
Knowledge, Skills, and Experience
- Academic Background: Degree or technical qualification in Administration, Economics, Marketing, or related fields.
- Experience: 3 to 5 years in sales (preferably in institutional products).
- Required Expertise:
- Sales processes and distributor supervision
- Commercial administration and policy execution
- Trade logistics and key account management
- Market analysis and data-driven decision-making
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