About the Customer Journey Product Line
At HubSpot, the Customer Journey Product Line (CJPL) is reimagining how customers experience HubSpot from their very first interaction through their long-term success. We believe every customer—regardless of size, tier, or skill—should find value immediately, build momentum quickly, and see outcomes grow over time.
We’re creating a continuous journey that blends onboarding with everboarding: an adaptive system that not only helps customers get started but also guides them as their needs evolve. Our goal is to deliver intelligent, context-aware experiences that reduce friction, anticipate what’s next, and scale seamlessly—without relying on human intervention.
What You’ll Do
As a Frontend Technical Lead on the Customer Journey Product Line team, you’ll be a hands-on engineer (~70% coding) while also guiding your team’s technical direction and supporting other engineers’ growth. You will:
- Own and evolve the front-end experiences that power HubSpot’s customer journeys—from onboarding flows to adaptive everboarding loops.
- Drive improvements in performance, accessibility, personalization, and consistency across customer touchpoints.
- Partner with designers, PMs, and product engineers to deliver intuitive, reliable, and user-centered learning and activation experiences.
- Lead cross-functional initiatives to modernize our stack (React, TypeScript, GraphQL, micro frontends, etc.) and build intelligent, context-aware UI systems.
- Mentor and coach engineers on technical design, clean coding practices, and scalable architecture.
- Shape the long-term vision for customer-facing front-end experiences, ensuring they adapt and scale to meet the needs of a growing global customer base.
- Influence team culture by fostering collaboration, autonomy, and a focus on technical excellence.
We’re Looking For Someone Who:
- Has 7+ years of frontend engineering experience, with strong expertise in React, TypeScript, JavaScript, and modern web technologies.
- Has experience leading technical projects, setting architectural direction, and mentoring engineers.
- Thrives in solving challenges at scale—performance optimization, personalization, accessibility, and user experience.
- Writes clean, maintainable, and well-tested code with a strong focus on usability and reliability.
- Communicates clearly across engineering, product, and design stakeholders.
- Balances hands-on coding with technical leadership responsibilities.
- Is interested in technical leadership today and potentially people leadership over time.
Why This Role Matters
The Customer Journey Product Line is at the heart of how HubSpot delivers value to customers. By leading in this space, you’ll shape the journeys that help millions of HubSpot users onboard, build habits, and unlock outcomes at scale. Your leadership will directly impact customer activation, retention, and long-term success—ensuring HubSpot works for every customer, instantly and intelligently.
We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.
If you need accommodations or assistance due to a disability, please reach out to us using this form.
At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events such as your Product Group Summit and other gatherings to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements
Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.
India Applicants: link to HubSpot India's equal opportunity policy here.
About HubSpot
HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot's connected platform enables businesses to grow faster by focusing on what matters most: customers.
At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.
We’re building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.
Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.
Explore more:
- HubSpot Careers
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