Lead and execute the Employer Brand External Communications strategy, produce engaging content, coordinate with teams, and empower staff while monitoring industry trends.
Remote UK / Maidenhead, UK
Fixed Term Contract - 12 month
Is telling stories where your passion thrives? Are you full of fresh ideas and enthusiasm for crafting compelling narratives, and are you inspired to get work done through empowering others? At Dynatrace, we're searching for a fixed-term contractor as a Team Lead for Employer Branding Content Creation who goes beyond mere wordcraft to captivate people through storytelling.
We're looking for an experienced and motivated content marketing specialist to join our Employer Brand team. You'll play a pivotal role in leading and executing our Employer Brand External Communications strategy and crafting content that resonates with diverse target audiences. Your work will contribute to positioning Dynatrace as a destination workplace in the global job market.
Your Role:
What will help you succeed:
Fixed Term Contract - 12 month
Is telling stories where your passion thrives? Are you full of fresh ideas and enthusiasm for crafting compelling narratives, and are you inspired to get work done through empowering others? At Dynatrace, we're searching for a fixed-term contractor as a Team Lead for Employer Branding Content Creation who goes beyond mere wordcraft to captivate people through storytelling.
We're looking for an experienced and motivated content marketing specialist to join our Employer Brand team. You'll play a pivotal role in leading and executing our Employer Brand External Communications strategy and crafting content that resonates with diverse target audiences. Your work will contribute to positioning Dynatrace as a destination workplace in the global job market.
Your Role:
- Content creation: Produce high-quality, engaging, and diverse content for various platforms and target groups, including but not limited to blog posts, articles, PR releases, thought leadership, online platforms, websites, and more.
- Content coordination: Align and streamline content support, ensuring a consistent brand message across a variety of brand applications, enabling internal and external stakeholders.
- Content maintenance: Actively update content based on internal changes, making sure our materials stay up-to-date and in line with our strategy.
- Employer Brand Voice: Maintain and reinforce our Employer Brand Tone of Voice across all channels and empower team members to adopt and use it effectively.
- Storytelling: Craft compelling narratives that resonate with our target audience and effectively communicate our brand message.
- Market research: Stay on top of industry trends, market dynamics, and competitor activities to identify content opportunities and keep our content strategy fresh and relevant.
- Team collaboration: Collaborate with cross-functional teams, including designers, marketers, and subject matter experts, to gather insights and create content that meets business objectives.
- Leadership: Empower and support a small team to reach the strategic Employer Brand goals for the fiscal year, while delegating tasks and coordinating projects.
What will help you succeed:
- Several years of experience in content creation and communications, preferably in a highly dynamic environment, the Tech industry, or an agency.
- Proven track record of creating high-quality and engaging content that drives measurable results.
- Experience in team coordination and leadership.
- Entrepreneurial and agile mindset, and the curiosity to thrive in a highly dynamic environment.
- Excellent written and spoken English.
Top Skills
Content Creation
Market Research
Online Platforms
Storytelling
What you need to know about the Belfast Tech Scene
If asked to name the birthplace of the RMS Titanic, you might not say Belfast. Similarly, if asked to name Europe's leading destination for foreign direct investment in new software development, Belfast might not come to mind. Yet, both are true. The city has emerged as a tech powerhouse, recently ranked among the best in the U.K. for tech careers — especially for software developers. It also leads the U.K. with the highest percentage of software development jobs advertised.
