The role involves creating and distributing marketing content across various platforms, engaging with a community, implementing marketing campaigns, and analyzing media metrics to enhance strategies in an AI-focused environment.
About AIPRM:
AIPRM is at the cutting edge of artificial intelligence, providing predictive marketing solutions that integrate seamlessly into businesses' existing workflows. Our AI tools enable data-driven decision-making that is both accessible and actionable.
Summary:
We are in search of a creative and data-driven Software Product Marketing Specialist to join our dynamic team. This role will focus on creating and disseminating engaging content across various media, including high-quality blog posts, compelling images, illustrations, and videos. A successful candidate will build and maintain our social media presence, fostering community engagement, and establishing AIPRM as a thought leader in AI software marketing.
Key Responsibilities:
- Grow our brand and paid user base into all markets, with a focus on US SMBs.
- Strategize and implement marketing campaigns that align with our product/market fit.
- Produce outstanding, engaging marketing content, including:
- Blogs: Write informative and compelling blog posts, enhanced with high-quality pictures and illustrations to reinforce the written content.
- Visual Content: Create visually appealing graphics and illustrations that communicate complex AI concepts in an easily digestible format.
- Videos: Produce engaging videos that showcase our AI tools and services, highlight customer success stories, and promote our brand as a leader in the AI marketing industry.
- Engage with our online community through regular updates, interactions, and conversations on social media platforms.
- Collaborate with graphic designers, video editors, and content creators to ensure content quality and brand consistency, or produce it yourself using AI and the plethora of amazing tools.
- Analyze media metrics to optimize strategies, enhance engagement, and increase conversion rates.
Skills and Qualifications:
- Proven track record in marketing, with a strong portfolio demonstrating skills in content creation and social media management.
- Passionate about AI with a robust understanding of its application in marketing, sales, customer support and other roles.
- Exceptional writing and communication skills, capable of breaking down complex workflows into simple convincing steps, explain complex topics in an approachable way.
- Creativity and strategic thinking, capable of working both independently and collaboratively.
- Bachelor's degree in Marketing, Communications, or a related field is preferred.
Education and Experience:
- At least 3 years of experience in digital marketing of software products
- Experience with AIPRM as a plus
Personal Traits:
- A creative writer and communicator
- A finisher - ideas are worth a dime a dozen, execution is everything
- A natural gift for persuasive and instructive writing, speaking and filming.
- A hands-on approach in all efforts
- Opportunity to work for a rapidly growing AI SaaS company with a 2+ million user audience.
- Flexible working hours (our 100% remote team spans timezones from GMT-5 to GMT+8 currently already).
- Work directly with seasoned SaaS entrepreneurs (20+ years each business experience) and a highly productive, results-oriented team.
- Ability to define the future of AI and learn from the best.
Please apply with code AIPRMmkt1 and your timezone in the first sentence of your application.
Please tell us in which role, company and for how long you had a similar responsibility.
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