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ZOE

Senior Product Manager, E-commerce & Growth

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👥 About the team

You'll join ZOE's Product team, which sets product direction across the company. You'll define problems, make trade-offs, and work closely with partners across Engineering, Design, Data Science, Nutrition Science, Marketing, Analytics, Legal, and Customer Service.

Reporting directly to the Chief Product Officer, you'll work with Product leadership to build and scale products across our ecosystem designed to improve the health of millions. As part of the centralised Product team, you'll help drive a consistent experience across ZOE and ship products grounded in science and real user impact.

🚀 About the role & impact

As the Product Manager for our E-Commerce Product Team, you will own both the customer-facing purchasing and membership journeys and the technical foundation that powers how people discover, evaluate, purchase, and engage with ZOE's product range. This role spans our entire product ecosystem—from Daily30+ to the App and Gut Health Test and future product launches.

You are the gateway into ZOE. The choices you make determine how easily people can access our science and begin improving their health. You'll work closely with Engineering, Design, Data, Science, and Marketing partners to create scalable, reliable experiences designed for rapid experimentation across multiple products and markets.

You'll define product capabilities across acquisition, retention, and monetisation—balancing speed, quality, and long-term scalability. You'll work on:

  • Purchasing journeys: How we scale our purchasing experience in a multi-product world to drive sales (e.g. checkout, pricing, upsells, shared cart)

  • Member portal and retention: How members manage their subscriptions and make our product range work for them (e.g account creation, cancellation flows, referral schemes, plan upgrades)

  • Gut Health Test experience: How members learn about their microbiome to drive engagement with the app and repeat purchases (e.g. testing, results, retests)

  • New product and market launches: Building the e-commerce ecosystem to support future growth

  • And more!

✈️ This is a remote role. However, applicants must be open to traveling to London on a monthly basis. We value face-to-face time for our centralised Product team to ensure we stay aligned and move fast.

💻 Our cutting-edge stack - A taste of what you'll use!
  • Payment processing: Stripe

  • CMS: Dato

  • Data: Hex, Mixpanel

  • Experimentation: Optimizely

🎯 What you will do
  • Lead the strategy across purchasing, subscription management, and retention journeys—ensuring a seamless experience across our product range

  • Turn complex biological testing concepts into frictionless, high-converting experiences that drive both acquisition and long-term engagement

  • Understand both customer-facing journeys (and what it takes to boost their performance) as well as the technical capabilities needed to bring these journeys to life

  • Balance immediate revenue goals with long-term retention and lifetime value across multiple products

  • Use qualitative and quantitative data (e.g. Mixpanel, Hex) to understand pain points in your product area and develop solutions targeting these

  • Lead by example in discovery, documentation (PRDs), and data-led decision-making

  • Serve as a strategic partner to Engineering, Marketing, and Commercial—ensuring the e-commerce roadmap is aligned with broader company initiatives

🌟 Who you are
  • 5+ years in Product Management, ideally within E-commerce or Growth

  • You don't wait for a roadmap; you build it. You thrive in fast-paced environments where you need to manage multiple high-stakes stakeholders simultaneously

  • You're a system thinker who can develop an e-commerce ecosystem to support future product and market launches, operating across both customer-facing journeys and technical capabilities

  • You're exceptional at bringing cross-functional partners together—from Marketing to Legal, Customer Service, Ops, Finance, Analytics, and Science

  • You value variety over depth—this is a wide domain with lots of opportunities

  • You're a driving force behind decisions, whether defining the roadmap, landing project scope, or pushing for a launch

  • You excel at prioritisation with lots of different inputs and opinions

  • You understand high level technical constraints and limitation and value efforts to create space that helps the team build things in a sustainable way.

📢 Our Hiring Process

We value your time and aim for a transparent, efficient experience. Our process is designed to evaluate your strategic thinking, technical commerce expertise, and alignment with our mission to improve global health.

Talent Acquisition Screen (30 min). We’ll dive into your background, your career motivations, and your initial "why" for joining ZOE.

Hiring Manager Deep Dive (30 min). This is a high-level technical and strategic conversation covering your experience scaling e-commerce platforms and your approach to product ownership.

The Remote Loop.

We don’t do back-to-back marathon interviews. Instead, we schedule these three sessions over a window of 10 working days to give you space to be at your best.

  • Case Study & Deep Dive (60 min): You will receive a brief e-commerce challenge (intended to take ~4 hours) focusing on a ZOE-specific product problem. You'll present your strategy followed by a technical and UX deep dive with a panel of interviewers.

  • Cross-Functional Partnership (45 min): You’ll meet your future partners . We’ll explore how you translate complex biological data into a commercial narrative and how you manage high-stakes stakeholder trade-offs.

  • Leadership & Values (45 min): A final session with our CPO and CEO. This is about "Founder Mentality", discussing long-term vision, ethical health-tech dilemmas, and your track record of mentoring and elevating those around you.

🚀 Ready to thrive? We want to hear from you

The experience, skills, and attributes we’ve outlined are what we believe will help someone truly thrive in this role.

However, we understand that talent comes in many forms. If you are genuinely excited about ZOE's mission and this opportunity, please don't hesitate to apply—even if you don't meet every single requirement listed.

We fundamentally value potential and commitment above all else. We are dedicated to fostering growth and providing opportunities for you to learn and develop alongside us.

What you need to know about the Belfast Tech Scene

If asked to name the birthplace of the RMS Titanic, you might not say Belfast. Similarly, if asked to name Europe's leading destination for foreign direct investment in new software development, Belfast might not come to mind. Yet, both are true. The city has emerged as a tech powerhouse, recently ranked among the best in the U.K. for tech careers — especially for software developers. It also leads the U.K. with the highest percentage of software development jobs advertised.

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