Senior Marketing Specialist, EMEA Events
Fixed Term Contract 12 Months
Location: London, UK (Hybrid, in office 2 days per week)
About OpenTable:
With millions of diners, 60,000+ restaurant partners and 25+ years of experience, OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a passion for helping restaurants thrive. Our world-class technology empowers restaurants to focus on what matters most – their team, their guests, and their bottom line – while enabling diners to discover and book the perfect restaurant for every occasion.
Every employee at OpenTable has a tangible impact on what we do and how we do it. You’ll also be part of a global team and its portfolio of metasearch brands. Hospitality is all about taking care of others, and it defines our culture.
The position:
We are a Senior Marketing Specialist to work on all aspects of and implement multi-faceted events for OpenTable across our international markets with focus on EMEA.
The ideal candidate has at least 5+years experience working in industry-facing B2B events, integrated B2C events, has a strong track record of crafting unforgettable experiences for the audience and can hit the ground running.
This person should have a passion for the dining scene and get excited to craft and execute experiences that will get both restaurants and diners excited about OpenTable and its network, including customer dinners, partnership events, thought-leadership series, trade shows, sponsorships and occasional diner facing events like chefs collabs, special experiences and food festivals.
People skills and passion for building relationships with our partners, suppliers, customers and internally within OpenTable are of paramount importance, along with a strong understanding of KPI and ROI metrics, results interpretation and presentation.
In this role, you will:- Report to and work closely with the Senior Marketing Manager, Events; you will also partner with our wider International Marketing team and various OpenTable departments (Sales, Design, Legal, Analytics, and Finance) to cultivate strong internal and external relationships
- Support in the creation of industry event experiences, content, marketing materials, branded giveaways and hospitality initiatives to solidify OpenTable’s role as a trusted and valued partner within the restaurant community
- Initiate and develop industry-facing B2B events and integrated B2C events to increase brand awareness and create positive brand perception among restaurateurs and diners
- Develop scalable and creative tactics in generating sales leads from B2B events, create opportunities for in-person engagement and relationship building
- Be prepared to roll your sleeves up for hands-on execution work with event venues and agency/production companies in the run up to and during the events
- This role offers the opportunity to help drive a world-class events marketing strategy for the world’s leading restaurant reservations provider within collaborative teams across EMEA markets
Requirements:
- 5+ years of event management experience
- Full working proficiency in German language is a plus – or additional European languages e.g French/Italian is a bonus too!
- A tenacious solution-oriented self-starter who can hit the ground running, take ownership and show initiative
- Meticulous attention to detail and highly-organised with the ability to identify roadblocks and troubleshoot efficiently and effectively
- A passion for restaurants, ideally paired with knowledge and understanding of hospitality
- Strong communication and collaborative relationship building skills as this role will interface regularly with diverse and cross-functional internal and external stakeholders
- Comfortable with a wide variety of technologies (LLMs) and software (SalesForce) and ability to learn quickly
- Understanding of KPIs, comfort with data, numbers, budgets and focus on events leads and ROI measurement
- Strong project management skills; results focused with superb execution and follow-through – “no job is too small or too big” attitude
- Experience exhibiting at trade shows
- Ability to travel abroad, to run and attend industry/company events which can on occasion include weekends and evenings
- A love of food to fit in with our strong performing team is a plus!
Benefits & perks:
- Work from (almost) anywhere for up to 20 days per year
- Focus on mental health and well-being:
- Company-paid therapy sessions through SpringHealth
- Company-paid subscription to Headspace
- Annual company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!)
- Paid parental leave
- 5 weeks vacation + time off for your birthday
- Paid volunteer time
- Focus on your career growth:
- Leadership development
- Access to thousands of on-demand e-learnings
- Travel Discounts
- Employee Resource Groups
- Private health & dental insurance
- Income protection and life assurance
- Employee Assistance Program – including 24/7 GP & free legal advice
- Pension plan contributions
- Discounted gym membership
- Bike2Work
- Season ticket loan
- Social events & Thursday happy hours
- Free office lunch 2 days per week
Work Environment & Flexibility:
At OpenTable, we pride ourselves on fostering a global and dynamic work environment. As a team member with us, you will benefit from a schedule tailored to accommodate a global workforce operating across multiple time zones. While the majority of your responsibilities may align with conventional business hours, there will be instances where you are expected to manage communications – via calls, Slack messages, or emails – outside of regular working hours to effectively collaborate with international colleagues, respond to restaurant partners, and/or address urgent matters. OpenTable will always abide by and consider local laws and regulations.
Inclusion:
We’re committed to creating a workplace where everyone feels they belong and can thrive. We know the best ideas come when we bring different voices to the table, so we're building a team as dynamic as the diners and restaurants we serve — and fostering a culture where everyone feels welcome to be themselves.
If you need accommodations during the application or interview process, or on the job, we’re here to support you. Please reach out to your recruiter to request any accommodations.
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