About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,300+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
Senior Digital Marketing Manager
Frankfurt am Main - hybrid
Within our trade marketing team, we’re looking for an agile, results-driven, detail-oriented digital trade marketer to own the our strategic ecommerce efforts to increase brand awareness, flawless execution of product content for our retail partners as well as owning digital trade marketing campaigns to drive sales. In addition to experience in digital marketing and the ecommerce space, the right candidate will possess a growth mindset. They will also be an exceptional communicator with superb interpersonal skills, who can interface with sales and leadership with ease.
- Strategically plan and deliver multiplatform digital marketing campaigns aligning with our key account management team and retailers.
Drive our brand messaging strategy and standards and drive execution of flawless product detail pages and other digital marketing activities with our retail partners. - Oversee conversion testing and other experiments to generate learnings for different product categories and with different retail partners.
- Be the point of contact for related vendors and agencies, as needed.
- Develop and execute an ongoing content promotion strategy.
- Coordinate GTM content to drive flawless launch execution of new products with our retail partners.
- Develop and execute creative digital retail campaigns for each of our customers in close collaboration with our Category Marketing and Sales team to drive awareness and engagement of consumers with our products.
- Work with the sales team on lead qualification, marketing-to-sales handoff processes, etc.
- Create landing pages and other conversion opportunities like brand pages with our retail partners.
- Ensure the showcasing of our consumer electronics products and communication of key features online (e-retail.com) is in line with our international brand positioning.
- Report on key results and other predetermined KPIs on a regular basis, such as campaign KPIs, uplifts, etc.
- Oversee input for PIM (Product Information Management). Ensure all data is provided and up to date, in line with launch timelines.
- Proactively stay on top of digital marketing trends and news, so as to inform future growth strategies and opportunities.
- Work closely with internal stakeholders of the EMEA Hub and external agencies to ensure optimal digital retail placement of our product portfolio.
Here are some thing you bring with you
- Bachelor’s degree in marketing, business, communications, or a related field.
- Business fluent in German and English – Polish desirable.
- 5+ years of working experience in a related field.
- Experience in consumer electronics is preferred but not mandatory.
- Flexibility and ability to win in a fast-paced environment – we learn every day and therefore things are changing fast at SharkNinja.
- Ability to work in a global environment outside of our Frankfurt office and understand structures and roles & responsibilities.
- Proficient level of presentation, written and verbal communication skills.
- Ability to think creatively and develop innovative solutions.
- High willingness for business trips.
#li-hybrid
Our Culture
At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja's Candidate Privacy Notice can be found here: https://www.sharkninja.com/candidate-privacy-notice/
For candidates based in China, please visit: https://sharkninja.com/candidate-privacy-notice/china/
For candidates based in Vietnam, please visit: https://www.sharkninja.com/candidate-privacy-notice/vietnam/
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]
