Senior Digital & Demand Gen Manager

Posted 2 Days Ago
Be an Early Applicant
27 Locations
5-7 Years Experience
Big Data • Cloud • Software • Database
Fivetran is the leader in modern data movement.
The Role
Looking for a Senior Digital/Demand Generation Manager to lead integrated marketing campaigns in EMEA, manage digital agency, plan paid media strategy, and work collaboratively with marketing and sales teams. Must have expertise in digital marketing, data analysis, project management, and B2B tech space.
Summary Generated by Built In

From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.


About the Role

We’re looking for a passionate, creative, and self-motivated Senior Digital/ Demand Generation Manager to help drive our marketing team’s hyper-growth! 


As a Senior Digital/Demand Gen Manager, you will be responsible for the strategic planning, project management, delivery and analysis of integrated marketing campaigns in EMEA. You will manage our digital agency in EMEA on a day to day basis and plan our paid media strategy to drive qualified leads for sales. You will own the planning, build, execution, and optimization of marketing campaigns including email campaigns, out-of home campaigns, webinars and nurture programs. You will work closely with the entire marketing team as well as our sales, partnerships, and marketing operations teams to ensure we’re getting the right message to the right person at the right time. 


As a member of the EMEA marketing team, you will work with the US campaigns team in order to adapt and  localise campaigns for your market and ensure that the right Fivetran content is delivered to our target audience. This role requires a curious mindset and an understanding of the B2B market space. You will also have the opportunity to make this role your own, and have the freedom to explore platforms that interest you! 


This is a full-time position based out of our Dublin office or based remotely in the UK.


Technologies You’ll Use

Marketo, Salesforce, Looker, Canva, Goldcast


What You’ll Do

  • Own the strategic planning, project management, delivery and analysis of integrated marketing campaigns in EMEA 
  • Own the EMEA digital marketing and campaigns budget
  • Define our paid media strategy with our B2B digital marketing agency
  • Manage our digital marketing agency on a day to day basis and provide content and updates
  • Feedback and report on digital performance to stakeholders
  • Build and execute marketing programs 
  • Write and edit email, social, and landing page copy 
  • Own messaging to your target audience 
  • Report on campaign performance to stakeholders and the team at large 
  • Work cross-functionally with our product, partnership, and content teams on campaigns and communications 
  • Communicate regularly with our BDR team to ensure MQL qualification and delivery 
  • A/B test and evaluate campaigns


Skills We’re Looking For

  • Background and proven expertise in digital marketing / demand generation
  • Knowledge of paid search/ paid social best practices and experience managing digital agencies 
  • A data driven mindset with a track record of analysing data and making recommendations accordingly
  • Marketing copywriting experience 
  • Experience and enthusiasm working cross-functionally within marketing teams (and beyond)! 
  • Expert project management skills 
  • Experience working with Sales teams and reporting on results 
  • 5-7  years in B2B tech space 
  • 5-7  years of marketing experience


Bonus Skills​

  • Marketo, and/or Goldcast proficiency (or similar platforms)
  • Marketing operations experience
  • Experience and interest  in the data space


#LI-HYBRID

#LI-LA1



Perks and Benefits

 

  • 100% employer-paid medical insurance*
  • Generous paid time-off policy (PTO), plus paid sick time, inclusive parental leave policy, holidays, and volunteer days off
  • RSU stock grants*
  • Professional development and training opportunities
  • Company virtual happy hours, free food, and fun team-building activities
  • Monthly cell phone stipend
  • Recharge, reenergize, and pursue personal and professional goals with a 30-day paid leave after 5 years*
  • Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents.

*May vary by country and worker type - please reach out to your recruiter for more information

Click here to learn more about Fivetran's Benefits by Region.

We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes.     

Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities.

To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.

To learn more about our candidate privacy policy, you can read our statement here.

We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.

Top Skills

Canva
Goldcast
Looker
Marketo
Salesforce
The Company
HQ: Oakland , CA
1,168 Employees
Hybrid Workplace
Year Founded: 2012

What We Do

Fivetran is the global leader in modern data integration. Our mission is to make access to data as simple and reliable as electricity. Built for the cloud, Fivetran enables data teams to effortlessly centralize and transform data from hundreds of SaaS and on-prem data sources into high-performance cloud destinations. Fast-moving startups and the world’s largest companies use Fivetran to accelerate modern analytics and operational efficiency, fueling data-driven business growth. Fivetran is headquartered in Oakland, California, with offices around the world.

Why Work With Us

At Fivetran, we live by our values daily. In every interaction, it is easy to identify that we work with integrity, we take initiative, and we employ a team-first approach. Our Glassdoor rating is no accident: just as customer experience is a guiding light for us, so is employee satisfaction. Experience ownership, impact, and recognition here.

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