The Partner Sales Associate will drive sales of wireless solutions through direct and channel partnerships, ensuring revenue growth and partner enablement.
About the role
As a Partner Sales Associate for the UK, you will be responsible for driving sales of our enterprise-grade wireless solutions through a combination of direct customer engagement and indirect channel partnerships. This dual-focus role requires both strategic relationship-building and hands-on sales execution. You will develop and expand partnerships with resellers, distributors, and cellular carriers while also engaging directly with enterprise customers to understand their connectivity needs. Your success will be measured by regional revenue growth, partner enablement, and market expansion in one of our most strategically important regions.
Responsibilities
• Own and drive partner and direct sales activities within the UK, meeting revenue, margin, and growth targets.
• Identify, recruit, and develop channel partners aligned with the company's enterprise wireless solutions growth strategy.
• Build strong, productive relationships with key personnel at partner organizations and enterprise customers.
• Train, coach, and support partner and carrier sales teams to ensure effective positioning and selling of enterprise wireless solutions.
• Collaborate cross-functionally (inside sales, marketing, support, and operations) to fulfill customer and partner expectations.
• Track and manage pipeline, forecast accurately, and report sales performance against goals.
• Execute co-marketing campaigns and represent the company at regional trade shows and industry events.
Qualifications
• Bachelor's degree and 5+ years of successful experience in regional or channel sales, ideally in wireless networking, IT infrastructure, or SaaS.
• Proven ability to drive revenue through both direct sales and channel-led models.
• Strong communicator with demonstrated skills in building relationships and influencing stakeholders.
• Experience mentoring or enabling sales teams and partners; ability to work across time zones and functions.
• High business acumen with solid planning, forecasting, and CRM discipline.
• Self-starter with a growth mindset and ability to adapt in a fast-paced, team-oriented environment.
• Willingness to travel throughout the UK and occasionally internationally.
Why join Ericsson?At Ericsson, you'll have an outstanding opportunity. The chance to use your skills and imagination to push the boundaries of what's possible. To build solutions never seen before to some of the world's toughest problems. You'll be challenged, but you won't be alone. You'll be joining a team of diverse innovators, all driven to go beyond the status quo to craft what comes next.
What happens once you apply? Click Here to find all you need to know about what our typical hiring process looks like.Encouraging a diverse and inclusive organization is core to our values at Ericsson, that's why we champion it in everything we do. We truly believe that by collaborating with people with different experiences we drive innovation, which is essential for our future growth. We encourage people from all backgrounds to apply and realize their full potential as part of our Ericsson team. Ericsson is proud to be an Equal Opportunity Employer. learn more.
Primary country and city: United Kingdom (GB) || London
Req ID: 781209
As a Partner Sales Associate for the UK, you will be responsible for driving sales of our enterprise-grade wireless solutions through a combination of direct customer engagement and indirect channel partnerships. This dual-focus role requires both strategic relationship-building and hands-on sales execution. You will develop and expand partnerships with resellers, distributors, and cellular carriers while also engaging directly with enterprise customers to understand their connectivity needs. Your success will be measured by regional revenue growth, partner enablement, and market expansion in one of our most strategically important regions.
Responsibilities
• Own and drive partner and direct sales activities within the UK, meeting revenue, margin, and growth targets.
• Identify, recruit, and develop channel partners aligned with the company's enterprise wireless solutions growth strategy.
• Build strong, productive relationships with key personnel at partner organizations and enterprise customers.
• Train, coach, and support partner and carrier sales teams to ensure effective positioning and selling of enterprise wireless solutions.
• Collaborate cross-functionally (inside sales, marketing, support, and operations) to fulfill customer and partner expectations.
• Track and manage pipeline, forecast accurately, and report sales performance against goals.
• Execute co-marketing campaigns and represent the company at regional trade shows and industry events.
Qualifications
• Bachelor's degree and 5+ years of successful experience in regional or channel sales, ideally in wireless networking, IT infrastructure, or SaaS.
• Proven ability to drive revenue through both direct sales and channel-led models.
• Strong communicator with demonstrated skills in building relationships and influencing stakeholders.
• Experience mentoring or enabling sales teams and partners; ability to work across time zones and functions.
• High business acumen with solid planning, forecasting, and CRM discipline.
• Self-starter with a growth mindset and ability to adapt in a fast-paced, team-oriented environment.
• Willingness to travel throughout the UK and occasionally internationally.
Why join Ericsson?At Ericsson, you'll have an outstanding opportunity. The chance to use your skills and imagination to push the boundaries of what's possible. To build solutions never seen before to some of the world's toughest problems. You'll be challenged, but you won't be alone. You'll be joining a team of diverse innovators, all driven to go beyond the status quo to craft what comes next.
What happens once you apply? Click Here to find all you need to know about what our typical hiring process looks like.Encouraging a diverse and inclusive organization is core to our values at Ericsson, that's why we champion it in everything we do. We truly believe that by collaborating with people with different experiences we drive innovation, which is essential for our future growth. We encourage people from all backgrounds to apply and realize their full potential as part of our Ericsson team. Ericsson is proud to be an Equal Opportunity Employer. learn more.
Primary country and city: United Kingdom (GB) || London
Req ID: 781209
Top Skills
CRM
Similar Jobs at Ericsson
Cloud • Information Technology • Internet of Things • Machine Learning • Software • Cybersecurity • Infrastructure as a Service (IaaS)
As a Scrum Master, you will coach Agile teams, facilitate events, support communication, mentor team members, and enhance performance. You will help teams self-organize and achieve their goals while overseeing the Scrum process and ensuring adherence to Agile principles.
Top Skills:
AWSAzureGCPJIRA
Cloud • Information Technology • Internet of Things • Machine Learning • Software • Cybersecurity • Infrastructure as a Service (IaaS)
The ASP Manager will oversee vendor performance, ensure compliance, drive improvements, manage escalations, and maintain strong vendor relationships within the CNS services domain in EMEA.
Top Skills:
CnsDrive Test SolutionsNetwork Infrastructure
Cloud • Information Technology • Internet of Things • Machine Learning • Software • Cybersecurity • Infrastructure as a Service (IaaS)
Lead adoption and industrialization of SAN solutions across MEA, run digitisation pilots and scaled rollouts, engage stakeholders, manage change, track KPIs/OKRs, produce governance/reporting, and drive continuous improvement of automation workflows to deliver measurable operational and business outcomes.
Top Skills:
Artificial IntelligenceAutomated Software UpgradeAutomation ToolsEricsson Customer AcceptanceEricsson Site IntegratorGlobal Services Catalogue Zero Touch IntegrationInstantaneous LicensingIntelligent DeploymentNetwork Predictive PlanningNetwork Rollout PlatformsOss/Bss SystemsSan (Service Automation Network)Smart Rollout SupportVisual Intelligence
What you need to know about the Belfast Tech Scene
If asked to name the birthplace of the RMS Titanic, you might not say Belfast. Similarly, if asked to name Europe's leading destination for foreign direct investment in new software development, Belfast might not come to mind. Yet, both are true. The city has emerged as a tech powerhouse, recently ranked among the best in the U.K. for tech careers — especially for software developers. It also leads the U.K. with the highest percentage of software development jobs advertised.
