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Lead regional marketplace marketing for the UK and EU: localize campaigns, manage marketplace presence (PDPs, brand stores), run and optimize paid search/display, partner with cross-functional teams and marketplace partners, analyze performance, and expand marketplace opportunities.
At WHOOP, we're on a mission to unlock human performance and healthspan. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives.
As WHOOP expands its global footprint, we are hiring a Marketplaces Lead to accelerate marketplace growth in the UK and EU. This individual will serve as a key regional marketing owner, responsible for executing digital campaigns, optimizing marketplace presence, and partnering cross-functionally to deliver performance across e-commerce platforms. You will play a vital role in ensuring WHOOP is positioned as the leading performance technology brand in the UK and EU.
This role is based in Ireland or the UK. The successful candidate must be prepared to relocate.
RESPONSIBILITIES:
- Own regional marketing strategy and execution for key marketplaces across the UK and EU
- Localize global campaigns, manage media budgets, and collaborate with the Brand team to ensure creative relevance, cultural resonance, and compliance with marketplace standards
- Manage and optimize marketplace presence, including product detail pages (PDPs), brand stores, and merchandising strategies to maximize visibility and conversion
- Monitor customer reviews, ratings, and feedback to drive continuous improvement in brand perception and engagement
- Plan, execute, and optimize paid digital campaigns across search and display to achieve performance and efficiency goals
- Serve as the primary liaison for marketplace partners, distributors, and agencies, ensuring brand consistency and flawless execution
- Analyze marketing performance and marketplace trends, providing actionable insights to enhance conversion, engagement, and ROI
- Evaluate and develop new marketplace opportunities in collaboration with Sales to expand WHOOP’s regional footprint
QUALIFICATIONS:
- 5-8 years of experience in digital or performance marketing within Amazon, e-commerce, retail, or consumer marketing
- Demonstrated success managing campaigns and product visibility across Amazon or comparable marketplaces
- Experience operating in multi-country, cross-functional environments, ideally within the UK and EU
- Strong project management and executional skills, with attention to detail and a data-driven mindset
- Excellent communication and stakeholder management skills, with comfort aligning regional and global priorities
- Proficiency in using performance metrics to inform campaign optimization
- Fluency in additional European languages
- Passion for fitness, health, and technology
- Willingness to travel regionally up to 15%
Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Top Skills
Amazon
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