At Kainos, we’re problem solvers, innovators, and collaborators - driven by a shared mission to create real impact. Whether we’re transforming digital services for millions, delivering cutting-edge Workday solutions, or pushing the boundaries of technology, we do it together.
We believe in a people-first culture, where your ideas are valued, your growth is supported, and your contributions truly make a difference. Here, you’ll be part of a diverse, ambitious team that celebrates creativity and collaboration.
Ready to make your mark? Join us and be part of something bigger.
Capability / Job Family GROUP: Business Development and Marketing
Job Family: Business Development
Job Profile title: Marketing Director
Management Level: Principal
Job Profile description
Main purpose of the role & responsibilities in the business:
Our vision is to create a world-class business development and marketing capability for Kainos, fuelled by a diverse range of highly talented and motivated professionals working collaboratively and innovatively to ensure we continue our growth trajectory.
We do this via an open and supportive environment where colleagues can share information, learn from one another and excel in their own career. With consistent ways of working aligned to industry best practice, we build sustainable and predictable sales pipelines for our market-leading offerings.
As a Marketing Director (Principal) in Kainos, you will be responsible for managing the Marketing Team and will be responsible for creating market leading campaigns in support of the business’ pursuit plans.
You will use your extensive expertise and deep commercial knowledge to drive and maximise the impact of marketing on the business. Acting as a trusted, strategic advisor to on marketing, go-to-market plans and evaluating commercial opportunities.
Your key responsibilities will include:
Leading a team of Marketing professionals to successfully create sector/region specific marketing plans, in support of our Sales and Business Development teams to develop pipeline and deliver revenue.
Work closely with other team members to develop and execute webinars, in-person events, i.e. content marketing, partner marketing and digital marketing.
Designing and executing complex end-to-end campaigns that deliver results and support BD qualified opportunities and pipeline value.
Penetrating our target geographies and segments with the right mix of prospecting and ABM techniques in partnership with Sales.
Using a consultative approach and developing partnerships across the business you will seek to understand our customers, their challenges/opportunities.
Owning budget, metrics and fostering an understanding of our efforts through internal reporting and sharing of results.
Responsible for managing, coaching and developing several staff, with a focus on managing employee performance and assisting in their career development.
Act as an external Kainos ambassador - with an external customer focus, you must ensure that you embrace and promote the culture, values and behaviours that make Kainos unique.
Minimum (essential) requirements:
Prior experience in leading a Marketing function or team.
An expert in Marketing, including the ability to understand the competitive landscape and customer needs to effectively market a product, or service.
Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organisation, including executive and C-level.
Expert networking skills and the ability to build strong and appropriate relationships with senior stakeholders.
Excellent knowledge of digital services concepts and our markets, with the ability to articulate the distinct aspects of products and services and position them against competitors
Ability to operate in a highly competitive and pressurised environment, making sensible decisions that don’t compromise Kainos
Ability to plan and meet deadlines in accordance with business requirements
Excellent negotiation skills, both from a commercial and contract perspective as well as resolving escalations and diffusing issues
We are passionate about developing people – a demonstrated ability in managing, mentoring and coaching members of your team and wider community is important
Who you are
Our vision is to enable outstanding people to create digital solutions that have a positive impact on people’s lives. Our values aren't abstract; they are the behaviours we expect from each other every day and underpin everything that we do. We expect everyone to display our values by being determined in how obstacles are overcome; honest when dealing with others; respectful of how you treat others; creative to find solutions to complex problems and cooperative by sharing information, knowledge and experience.
These values, applied collectively, help to produce an outstanding Kainos person, team and culture.
About us
At Kainos we use technology to solve real problems for our customers, overcome big challenges for businesses, and make people’s lives easier.
We build strong relationships with our customers and go beyond to change the way they work today and the impact they have tomorrow.
Our two specialist practices, Digital Services and Workday, work globally for clients across healthcare, commercial and the public sector to make the world a little bit better, day by day.
For more information, see kainos.com
At Kainos, we believe in the power of diversity, equity and inclusion. We are committed to building a team that is as diverse as the world we live in, where everyone is valued, respected, and given an equal chance to thrive. We actively seek out talented people from all backgrounds, regardless of age, race, ethnicity, gender, sexual orientation, religion, disability, or any other characteristic that makes them who they are. We also believe every candidate deserves a level playing field.
Our friendly talent acquisition team is here to support you every step of the way, so if you require any accommodations or adjustments, we encourage you to reach out.
We understand that everyone's journey is different, and by having a private conversation we can ensure that our recruitment process is tailored to your needs.
Top Skills
Kainos Belfast, Northern Ireland Office
4-6 Upper Crescent, Belfast, United Kingdom, BT7 1NT
