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HSI

Marketing Campaign Specialist - EMEA

Posted 4 Days Ago
Be an Early Applicant
Remote
2 Locations
Mid level
Remote
2 Locations
Mid level
Manage and execute B2B marketing campaigns, including email, events, and digital initiatives, while collaborating across teams and analyzing performance data.
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Description

We’re looking for a roll-up-your-sleeves Marketing Campaign Specialist to join our fast-growing EMEA marketing team. Reporting directly to our Director of Marketing, you’ll lead and deliver high-impact B2B campaigns across email, events, webinars, and digital channels to build awareness, generate leads, and grow pipeline. This isn’t a strategy-only role — we’re seeking a hands-on executor who’s ready to draft, build, and launch.

If you're a confident communicator who thrives in a fast-moving environment, enjoys seeing ideas become campaigns, and can run marketing events and webinars from end to end — this role is made for you.

About HSI

HSI is a leading provider of Environmental, Health & Safety (EHS) software and training content — helping companies keep employees safe, skilled, and compliant. Our solutions literally save lives, and you’ll play a key role in marketing the tools that make that possible.

With growing presence across the UK and Europe, this is your opportunity to leave a real mark — and to grow as we grow. You’ll gain exposure to every part of the marketing funnel, run real campaigns with real impact, and develop under a supportive, mentorship-focused leader.

What You'll Do
  • Campaign Management: Design, build, and execute email campaigns, nurture sequences, and lead generation initiatives using HubSpot
  • Event Excellence: Manage webinars and trade shows from concept to completion – planning, logistics, promotion, execution, and follow-up
  • Content Creation: Write compelling campaign copy, blogs, and content that translates our solutions into clear customer value
  • Digital Marketing: Run LinkedIn ad campaigns and support PPC initiatives to drive quality leads
  • Analytics & Reporting: Track campaign performance and translate data into actionable insights and results
  • Cross-Team Collaboration: Work closely with sales and product teams to align marketing efforts with business objectives
Requirements
    • 4-6 years of B2B marketing experience in a SaaS environment
    • HubSpot proficiency is non-negotiable – you should be comfortable building campaigns, landing pages, and workflows
    • Proven experience managing and promoting events and webinars end-to-end
    • Comfortable writing content that turns technical features into meaningful customer outcomes
    • Strong content writing abilities for emails, blogs, and campaign materials
    • Proven ability to manage multi-channel campaigns that drive pipeline and deliver results
    • Experience with LinkedIn advertising and digital marketing campaigns
  • The Right Personality:
    • Self-starter - Autonomous, resourceful, and proactive — you’ll take ownership and make things happen
    • Growth mindset – always looking to learn and improve
    • Analytical mindset – able to read campaign data and translate it into performance insight
    • Confident communicator who can present ideas and collaborate effectively
    • Flexible and adaptable – comfortable in a fast-paced, evolving environment
    • Results-driven with a "roll up your sleeves" mentality
  • Bonus Points For:
    • EHS industry exposure or interest in workplace safety
    • Experience with industry bodies or third-party organizations
    • PPC campaign management experience
Benefits
  • Growth Opportunity: Potential to progress to head of marketing as our team expands
  • Supportive Leadership: Report to EMEA Marketing Director, who offers structured guidance, regular 1:1s, and genuine mentorship
  • Meaningful Work: Market solutions that genuinely improve workplace safety and save lives
  • European Exposure: Opportunity to work on campaigns across the UK and Europe
  • Remote Work Environment: Fully remote working arrangement
  • Travel Required: Mainly UK-based, occasional European events)

Top Skills

Hubspot
Linkedin Advertising
Ppc

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