Paradise Media is a fast-growing performance marketing company behind some of the most successful affiliate and iGaming brands in the world. We run a global network of high-authority sites across casino, sports, and entertainment built on data, experimentation, and top-tier SEO.
We’re a private company with strong capital reserves and no outside investors, making us a stable, independent, and fast-moving place to grow your career. You’ll work directly with the CEO and leadership team, have a real voice in strategy, and see your ideas go live fast.
We’re scaling quickly to become one of the largest privately-owned companies in iGaming. A team where smart, driven people can have a massive impact and build something enduring.
About the role
We’re looking for a Head of Content to lead our iGaming editorial strategy and scale content operations globally. You’ll manage teams of editors and writers, define quality standards, and collaborate across SEO, BI, and Product teams to drive performance through exceptional content. If you thrive on impact, speed, and storytelling at scale — this role will put you at the center of Paradise Media’s growth.
This role can be based in Malta (hybrid) or remote within other European countries.
Roles & Responsibilities:
- Build and lead the global content strategy across all iGaming verticals, ensuring every piece supports SEO, conversion, and brand growth.
- Define and enforce editorial standards, tone of voice, and compliance guidelines across all Lanes and GEOs.
- Collaborate with SEO, Product, and BI teams to align content creation with performance goals and data insights.
- Oversee Managing Editors and Senior Editors to ensure consistent output quality, delivery cadence, and strategic alignment.
- Develop and refine content playbooks and documentation for each squad to improve efficiency and accountability.
- Mentor content leads, writers, and editors across multiple time zones to foster a culture of quality and experimentation.
- Oversee AI-assisted and manual content production workflows, ensuring compliance and fact-check integrity.
- Collaborate with Tech and BI teams to evolve automation tools, dashboards, and real-time content performance tracking.
- Lead quarterly audits to identify decaying content and opportunities for optimization and refresh.
- Represent the content division in executive strategy discussions and growth planning.
Requirements:
- 5+ years of experience leading large-scale editorial or SEO content teams in iGaming or affiliate marketing.
- Strong understanding of SEO, data-driven content, and monetization mechanics.
- Excellent communication and leadership skills across distributed teams.
- Proven track record of delivering measurable growth through content innovation.
- Ability to balance creativity with analytical rigor and operational excellence.
Our Benefits:
We offer a competitive salary, and the opportunity to work with a talented and passionate team in a fast-paced, dynamic environment.
