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Fluent, Inc.

Director of Product Marketing (AdTech)

Posted 16 Hours Ago
Be an Early Applicant
In-Office or Remote
Hiring Remotely in New York, NY
Senior level
In-Office or Remote
Hiring Remotely in New York, NY
Senior level
The Director of Product Marketing will design sales marketing materials, collaborate with sales teams, and oversee the visual interpretation of business strategies and collateral.
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Description

Fluent is seeking a product and sales marketing professional to design, produce, and own sales marketing materials in support of their growing business and retail partnerships. This candidate is expected to have a strong acumen for narrative storytelling as well as layouts and composition in B2B materials. They should be able to quickly and effectively produce visuals that convey business/pitch strategy and B2B concepts. This candidate will have a background and/or demonstrated proficiency in design and will have worked alongside sales and/or marketing teams (ideally in a B2B capacity) for 5+ years.

This role will report to Fluent’s VP of Sales Operations and exist as part of Fluent’s marketing team, alongside the design team.

What You’ll Do:

  • Collaborate with the sales team and sales/marketing operations to design, develop, and iterate on product and sales marketing narratives and collateral, including but not limited to pitch decks, one-sheeters, and case studies.
  • Identify gaps in product marketing strategy and sales collateral based evolving business strategy and capabilities, competitive analysis, and marketing events.
  • Visually interpret data, business strategy/concepts, and Fluent’s value propositions into reusable assets across teams.
  • Own the organization, upkeep, and quality assurance of all sales marketing collateral across the organization.
  • Work closely with the creative director to ensure Fluent’s visual brand is consistently applied and continuously reflective of the business as it evolves.
  • Assist in copywriting and/or other marketing execution as needed to support the team.
Requirements
  • Strong detail orientation and sense of ownership in your work 
  • Ability to manage and prioritize multiple projects in a fast-paced environment 
  • Ability to synthesize and responsibly apply feedback from multiple stakeholders 
  • Strong ability to read and visually interpret data 
  • Exceptional written and verbal communication 
  • An eye (and passion) for good design and marketing 
  • Background and/or demonstrated proficiency in design or creative, design-related field 
  • 5+ years of experience working alongside or as part of a sales and/or marketing team (ideally in a B2B capacity) 
  • Proficiency in Microsoft PowerPoint and Figma; familiarity with Adobe products and Canva preferred 

About Us

Fluent, Inc. (NASDAQ: FLNT) is a commerce media solutions provider connecting top-tier brands with highly engaged consumers. Leveraging diverse ad inventory, robust first-party data, and proprietary machine learning, Fluent unlocks additional revenue streams for partners and empowers advertisers to acquire their most valuable customers at scale. Founded in 2010, Fluent uses its deep expertise in performance marketing to drive monetization and increase engagement at key touchpoints across the customer journey. For more insights visit 

Benefits

At Fluent, we like what we do, and we like who we do it with. Our team is a tight-knit crew of go-getters; we love to celebrate our successes! In addition, we offer a fully stocked kitchen, catered lunch, and our office manager keeps the calendar stocked with activity-filled events. When we’re not eating, working out, or planning parties, Fluent folks can be found participating in r networking events, and bonding with across teams during quarterly outings to baseball games, fancy dinners, and a variety of activities. And we have all the practical benefits, too…

  • Competitive compensation
  • Ample career and professional growth opportunities
  • New Headquarters with an open floor plan to drive collaboration
  • Health, dental, and vision insurance
  • Pre-tax savings plans and transit/parking programs
  • 401K with competitive employer match
  • Volunteer and philanthropic activities throughout the year
  • Educational and social events
  • The amazing opportunity to work for a high-flying performance marketing company!

Salary Range: $125,000 to $140,000 + Bonus - The base salary range represents the low and high end of the Fluent salary range for this position. Actual salaries will vary depending on factors including but not limited to location, experience, and performance.

Candidates may be at risk of targeting by malicious actors seeking personal information. Fluent recruiters will only reach out via LinkedIn or email with an @fluentco.com domain. Any outreach by Fluent via other sources (e.g. text, other domains etc) should be ignored.

Fluent participates in the E-Verify Program. As a participating employer, Fluent, LLC will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization. Fluent, LLC follows all federal regulations including those set forth by The Office of Special Counsel for Immigration-Related Unfair Employment Practices (OSC). The OSC enforces the anti-discrimination provision (§ 274B) of the Immigration and Nationality Act (INA), 8 U.S.C. § 1324b.

Top Skills

Adobe Products
Canva
Figma
Microsoft Powerpoint

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