Job Description:
Job Title Digital Editorial Marketing Manager
Location London
Corporate Title Vice President
Corporate Bank (CB) Marketing is a group-wide marketing service function within the Corporate Bank division of Deutsche Bank. With staff based in Frankfurt, London, Singapore and New York, the team initiates and executes comprehensive back-to-back marketing and communications initiatives, both internally and externally, to support CB-wide go-to market strategy.
CB Marketing covers digital editorial marketing, digital channel marketing, social media, awards, industry conferences and client events, advertising, and collateral. The team also co-operates closely with the relevant corporate functions for media relations, internal communications, and event execution. You will be responsible for the generation of news and featured articles for CB’s flow content channels.
What we’ll offer you
A healthy, engaged and well-supported workforce are better equipped to do their best work and, more importantly, enjoy their lives inside and outside the workplace. That’s why we are committed to providing an environment with your development and wellbeing at its centre.
You can expect:
- Hybrid Working - we understand that employee expectations and preferences are changing. We have implemented a Hybrid Working Model that enables eligible employees to work remotely for a part of their working time and reach a working pattern that works for them
- Competitive salary and non-contributory pension
- 30 days’ holiday plus bank holidays, with the option to purchase additional days
- Life Assurance and Private Healthcare for you and your family
- A range of flexible benefits including Retail Discounts, a Bike4Work scheme and Gym benefits
- The opportunity to support a wide ranging CSR programme + 2 days’ volunteering leave per year
Your key responsibilities
- Generation of news and featured articles for CB’s flow content channels including CB’s award-winning annual flow magazine and flow app, the flow online content hub, flow newsletters, white papers, podcasts and videos
- Write and edit evidence-based and well-researched content that is both bank and product-neutral
- Interview clients, including senior management, at institutional clients, to write engaging client case studies
- Produce/edit content for sponsored articles and award commentary and develop other creative assets including videos, slides and graphics/infographics
- Liaise with external design and content agencies, ensuring any content produced is aligned with our approach, approved, and published in the relevant format
- Deal with global/regional product, sales and relationship specialists within CB, as well as the relevant product and regional marketing leads to research and write editorial content for print/digital publications, and disseminate content assets via newsletters, corporate website, and social media
Your skills and experience
- Proven journalistic experience in financial media/business writing with an evidence-based approach and excellent writing skills
- Good understanding of financial business areas, from Cash Management to Trade Finance, Securities Services to Trust and Agency Services (TAS); ideally with a focus in capital markets, to create content around Securities Services and TAS
- Track record of producing well-researched content in high volumes across a broad range of disciplines (print, online, social media, videos, podcasts and scripts/speeches)
- Solid industry network contacts with Transaction Banking/ Corporate Banking functions
- Teamwork skills and ability to communicate well with people at all levels
How we’ll support you
- Flexible working to assist you balance your personal priorities
- A culture of continuous learning to aid progression
- A range of flexible benefits that you can tailor to suit your needs
- We value diversity and as an equal opportunities’ employer, we make reasonable adjustments for those with a disability such as the provision of assistive equipment if required (for example, screen readers, assistive hearing devices, adapted keyboards)
About us
Deutsche Bank is the leading German bank with strong European roots and a global network. Click here to see what we do.
Deutsche Bank in the UK is proud to have been named in The Times Top 50 Employers for Gender Equality 2024 for five consecutive years. Additionally, we have been awarded a Gold Award from Stonewall and named in their Top 100 Employers 2024 for our work supporting LGBTQ+ inclusion.
We strive for a culture in which we are empowered to excel together every day. This includes acting responsibly, thinking commercially, taking initiative and working collaboratively.
Together we share and celebrate the successes of our people. Together we are Deutsche Bank Group.
We welcome applications from all people and promote a positive, fair and inclusive work environment.
