The Digital Design Developer will bring our digital communications to life. This role combines technical proficiency in HTML/CSS with a strong eye for design, user experience, and performance. Reporting to the Creative Lead, the Digital Design Developer will work closely with Designers, Copywriters, Marketers, and CRM Strategists to build engaging, responsive, and on-brand email campaigns, while contributing to the evolution of our email design system and best practices.
In addition to email development, this role supports in-app messaging, web layers, and other digital touchpoints via Bloomreach and Payload, ensuring cohesive and effective member journeys across channels. This role also supports our partner and member campaign roadmap across multiple on-network and off-network channels.
Day to day responsibilities- Develop responsive HTML emails and other on-network assets (e.g. in-app messages, web layers, newsletters) from Figma files, ensuring optimisation for dark mode, mobile responsiveness, accessibility, and cross-client rendering
- Code, test, and troubleshoot campaigns to ensure performance, accessibility, and deliverability
- Build, QA, and manage email campaigns within Bloomreach
- Collaborate with stakeholders to ensure accurate segmentation, personalisation, and campaign targeting
- Generate high-quality creative ideas for campaigns and support concept development
- Contribute to the ideation, design, and rollout of campaign assets
- Apply accessibility principles and semantic HTML to support inclusive design
- Design and build modular, updateable templates within Bloomreach and Payload, with consideration for ongoing campaign flexibility
- Implement, test, and iterate on A/B variants of emails and in-app experiences to drive engagement
- Collaborate with CRM and marketing automation teams to ensure accurate tagging, recommendation logic, and tracking for campaign components
- Monitor campaign performance data and insights, and contribute to continuous improvement strategies
- Maintain organised file structures and version control across shared platforms
- Design or email development role
- Experience designing digital platforms such as web, app, email, or digital campaigns
- Can demonstrate an ability to design and hand-code responsive HTML emails
- Experience using ESPs (e.g. Bloomreach, Adestra) to build and test campaigns
- Familiar with A/B testing, segmentation, and personalisation workflows
- Experience coding for dark mode compatibility and mobile-first layouts
- Built or modified Bloomreach components, including email templates, web layers, and in-app messages
- Collaborated with CRM or Engineering teams to set up personalised journeys using real-time product feeds and recommendations
- Experience designing for and implementing recommendation modules, trending product features, and personalised content via Payload or Bloomreach integrations
- Worked with Designers, Marketers, and Developers to launch campaigns
- Proficient understanding of data integrations, web layers, and dynamic content
- Comfortable building or modifying modular, responsive templates and testing across devices and clients
- Familiarity with QA and rendering tools such as Litmus or Email on Acid
- Understanding of segmentation, personalisation, and lifecycle-triggered campaigns
Technical Qualifications:
Proficient in Adobe CC (Photoshop, Illustrator, InDesign, After Effects)
Strong working knowledge of HTML, CSS, and email coding best practices
Proficient in Figma
Proficient in Google Workspace
Understanding of marketing automation concepts and tools, especially within Bloomreach (campaign journeys, web layers, in-app, and recommendation logic)
Familiarity with CMS or headless CMS integration (e.g. Payload)
Desirable:
JavaScript understanding and experience with Webflow, Payload, Jinja, version control (Git), or ESP APIs
Familiar with email building platforms (e.g. Bloomreach, Adestra, Iterable)
Experience with templating languages like Jinja for dynamic content
Comfortable collaborating with developers on API or CMS content feeds and dynamic logic
PerksWe've accomplished a lot since we started in 2011, but in many ways, this is just the beginning. This is the chance for you to get in on ground zero. An opportunity to make a difference within the business with global reach. We are the world’s largest Student Affinity Network, with over 22 million verified members in 115 markets including the US, UK, Germany, India, Canada and Australia. We work with 800 of the world’s biggest brands globally, taking their products and services into the hearts and minds of tomorrow’s professionals, delivering engagement, building affinity and sales. You’ll also be working for a Great Place to Work CertifiedTM company who have been recognised on the UK’s Best WorkplacesTM for Wellbeing and UK's Best Workplaces for Women 2022 list. To find out more about our workplace initiatives, see our UK exclusive case study with Great Place to Work and be sure to visit our profile for more information.
We offer a fast paced, fun & social working environment where you can truly make an impact. We believe that work should enhance and complement your life which is why we leave it up to you to decide where you work. You can choose to work from your assigned campus (either Nottingham or London) or from home, whatever works best for your individual needs. Your manager may request you attend team meet ups at your campus but other than that it is up to you! We work hard at UNiDAYS, but we also believe in fair compensation for hard work. That's why we're pleased to offer all employees full access to our comprehensive benefits package.
Our perks include:
- 25 days holiday per year increasing with length of service, plus flexible bank holidays
- Competitive salaries
- 4pm finishes every Friday
- Company bonus scheme
- Company pension scheme
- Private health insurance (Vitality)
- Income protection policy
- Life assurance policy
- Employee Assistance Program
- Enhanced parental leave pay
- Core hours with flexibility around how/when you manage your time
- Regular team building activities
- The latest tech and hardware will be supplied from day one
- Good Vibes Program: we know we’ve all had to adapt to new ways of working and UNiDAYS has always taken pride in the community we’ve created in the office but we’re just as committed to creating an innovative approach to fostering connections and improving engagement outside of the office! We want to boost your remote working experience so think virtual parties, pottery classes, wellness classes and guest speakers just to name a few!
- Support for home working for all new team members. We will help assess your home set up and you can expense £150 towards any additional furniture you may need to be safe and comfortable when working from home
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.
