About Onyx CenterSource
Onyx CenterSource is the leading global provider of B2B payments and business intelligence solutions to the hospitality industry. Our global team of experts collaborate to solve our clients’ business challenges, enabling our clients to enjoy stronger business relationships with each other by streamlining commission payments, removing friction from the process. This means hotels pay agencies the money they’re owed faster, and agencies receive much-needed supplier revenue more quickly and easily, increasing their desire to direct more bookings to hotels that use Onyx. All of this frees our clients up to focus on strategic, revenue-generating activities.
As a worldwide team with 20+ nationalities represented, we value our differences and use them to best serve our global clients. Every Onyx employee has the opportunity to grow through continual development opportunities, and we’re committed to making a positive impact in our communities and the world.
Onyx offers a variety of benefits to support a competitive total compensation package. You will work in an international and fast paced growing environment full of learning opportunities.
Job Description
Overview
The Acquisition Campaign Specialist supports the execution and optimization of B2B demand generation campaigns designed to drive new customer acquisition for Onyx CenterSource. Reporting directly to the Manager of Demand and Campaign Management, this role will play a key hands-on function in building, launching, and monitoring multi-channel campaigns aligned to corporate and product-level growth goals.
This individual will work closely with the broader marketing team - including content, communications, product marketing, and operations - to ensure campaigns are well-targeted, performance-driven, and consistently executed across channels such as paid media, email, social, and web.
Location
Remote UK
Scope
Global
Education
Minimum required: Bachelor’s degree in marketing or related field
Span of Control:
Reports to: Manager of Demand & Campaign Management
Oversight: This position has no direct reports
Roles/ Responsibilities
- Partner with the Manager of Demand & Campaign Management to execute integrated acquisition campaigns that generate qualified leads and pipeline growth across our various sectors, markets and verticals.
- Support acquisition campaigns across Onyx’s product portfolio by building nurture campaign assets in Account Engagement (Pardot), including emails, forms, and landing pages, while setting up UTMs and tracking to ensure accurate attribution.
- Collaborate with Marketing Operations to launch campaigns within automation platforms, ensuring proper tagging, tracking, and reporting.
- Collaborate with the Content team and develop briefs to deliver assets and meet campaign timelines.
- Assist in the development of audience segmentation and targeting strategies in partnership with Commercial Operations.
- Execute A/B testing and continuously optimize messaging, creative, and channels based on campaign performance insights.
- Monitor, analyze, and report on key metrics including CTRs, conversion rates, CPL, and ROI to inform campaign improvements.
- Maintain campaign documentation, briefs, and schedules to ensure visibility, alignment, and consistency across teams.
Qualifications
Minimum required:
- 2+ years of experience in B2B marketing or demand generation roles
- Proven experience coordinating digital marketing or lead generation campaigns
- Working knowledge of marketing automation and CRM systems (e.g., Pardot/Account Engagement, Salesforce)
- Familiarity with Google Ads, LinkedIn Campaign Manager, PathFactory and Jasper AI
Teamwork/Leadership/interpersonal Skills:
- Excellent verbal and written communication skills
- Strong analytical and organizational skills, with the ability to manage multiple concurrent projects
- Collaborative, detail-oriented, and results-driven
- Eager to learn and grow within a data-driven marketing environment
- Effective communicator and cross-functional collaborator
Organizational Interlocks
- Manager of Demand & Campaign Management
- Commercial (Sales & Marketing) Operations
- Content & Communications
- Pre-Sales & Commercial
Physical Demands/ Travel required
Work associated with this position is sedentary in nature and performed indoors at a desk either remotely or in an office setting.
This position is remote
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