Business Development Manager (Public Sector / NHS)

Department: Sales

Location: Home based, UK (travel to our London office and events will be required, depending on business needs)

Reports to: Accounts Director (NHS & Public Sector) 

Hours: 37.5  per week

Salary: (Depending on experience) 

Role Overview
We're seeking a proactive Business Development Manager to drive Cambridge Spark's growth in the NHS and wider public services sector. This role will require in-person networking and event participation to generate qualified leads for our sales team. The role does not include any people management responsibilities and does not involve direct supervision of a team.

Key Responsibilities

• Active Field Presence:
  • Spend significant time attending industry events, conferences and networking forums across the public sector.
  • Build Cambridge Spark's visibility through consistent in-person engagement.
• Active Field Event Strategy & Execution:
  • Identify and attend key public sector events.
  • Evaluate and secure strategic event sponsorships.
  • Coordinate Cambridge Spark's presence at conferences.
  • Manage exhibition stands and networking activities.
  • Convert event connections into business opportunities.
• Networking & Relationship Building:
  • Actively participate in public sector forums, working groups and communities.
  • Create opportunities for meaningful engagement with decision-makers.
• Lead Generation:
  • Convert field activities into qualified opportunities through strategic follow-up and relationship nurturing.
• Pipeline Development:
  • Create and maintain a strong pipeline of qualified opportunities, working closely with the sales team to ensure effective handover and follow-up.
• Market Intelligence:
  • Track digital transformation initiatives and data strategy developments across public services to identify new business opportunities.
• Performance Tracking:
  • Monitor and report on key metrics including event ROI, leads generated, meetings secured and pipeline value.
• Collaborative Working:
  • Work collaboratively with the marketing team on events.

Candidate Specification
Essential:

• Strong track record of field-based business development, preferably in public sector
• Proven ability to build relationships through face-to-face networking
• Experience in managing event presence and coordinating conference participation
• Excellent presentation and public speaking skills
• Self-motivated with ability to manage a busy schedule of external engagements
• Strong commercial acumen and ability to identify business opportunities
• Valid driving licence and willingness to travel within the UK

Desirable:

• Experience in event sponsorship negotiations and management
• Experience working in or with public sector organisations
• Understanding of public sector structures, initiatives, and key players in the data space
• Experience working in a fast-paced, high-growth environment

Company Benefits

• Remote first company providing flexibility to work from home
• Pension with up to 5% matched contributions
• 25 days holiday + Flexi bank holidays + 1 day off on your birthday
• A day for volunteering
• Enhanced Maternity and Paternity Leave 
• Health & Wellbeing allowance of up to £30 per month
• Annual Summer and Xmas events
• Company socials including everything from Cambridge College formals, pub nights to team building events
• CPD Allowance
• Private medical insurance and cash plan
• Holiday buy back scheme (up to 10 days p/a)
• EAP with 24 hour confidential support line

Background to our Organisation

We are an education technology company that enables corporate and government organisations to achieve their business goals by educating their workforce with critical digital transformation skills to succeed in the AI era.

We deliver unique and innovative professional education that is accelerating the digital transformation of our clients, advancing the careers of their employees, helping people get into work and closing the digital skills gap. We are in a sector that is crucial to the economy and workforce, with a lot of opportunity for change and innovation. We are at the cutting edge of teaching applied data and digital skills, with our unique patented learning platform EDUKATE.AI offering our clients and learners a unique learning experience. EDUKATE.AI was developed with support from Innovate UK and provides all of our learners with 24/7 immediate feedback on their work, helping accelerate the learning process and providing a sandbox environment to experiment on real world datasets.

Since 2016, we have supported more than 15,000 learners across four continents with nearly 550,000 pieces of code submitted for feedback on EDUKATE.AI. We are trusted by some of the most recognisable brands in the world to educate their workforce, including Microsoft, the NHS, GSK, easyJet, the BBC and John Lewis. Our focus on applied learning to create business impact sets us apart - individual learners have reported applying their skills at work to generate recorded value of up to £40m. 

Values

At the centre of the way we work together and inspire each other to achieve success are these core values:

Entrepreneurial

We take initiative and show entrepreneurial spirit which fuels innovation at Cambridge Spark. This includes identifying opportunities for improvement, taking ownership for implementing solutions effectively and driving improvement by using proof of concepts to demonstrate the feasibility and value of their work.

Team Spirit

Everyone is part of building an open and transparent culture, communicating effectively to raise issues, discuss improvements and share the evidence used to make decisions.

Customer-focused

Our customers are at the centre of everything we do, inspiring us to create great work. We strive to build friendly, professional and lasting relationships with them to better understand and anticipate their needs.

Gold Standard

We are experts in our field and are constantly developing our technology and offering. We set the benchmark in our industry: both in what we offer customers and in how we deliver it.

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Cambridge Spark is an Equal Opportunities Employer and prohibits discrimination and harassment of any kind.  Cambridge Spark is committed to the principle of equal employment opportunities for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Cambridge Spark are based on business needs, job requirements and individual qualifications, without regard to race, colour or ethnicity, ability or disability, gender or gender reassignment, sexual orientation, marital status, religion, age or any other status protected by the laws or regulations in the locations where we operate. Cambridge Spark will not tolerate discrimination or harassment based on any of these characteristics. Cambridge Spark encourages applicants of all ages.