Jobs at Foxelli Group

Supports the growth of a crochet and knitting e-commerce brand through product development, pattern and content quality review, customer feedback analysis, market research, community monitoring, marketing campaign execution, and product storytelling. The role also involves customer support, collaboration with creators and internal teams, and using AI tools to improve research and operational efficiency.

Create daily 60–90-second vertical AI micro-drama episodes for TikTok, Instagram Reels, and YouTube Shorts. Responsibilities include generating scenes with AI tools, editing footage in 9:16 format, maintaining character consistency, syncing music and sound effects, adding timed captions and overlays, and optimizing exports for social platforms. The role requires rapid experimentation, prompt engineering, knowledge of editing and composition, and experience with AI-generated video, static content, and audio.

Create daily 60–90-second vertical micro-drama episodes for TikTok, Instagram Reels, and YouTube Shorts using AI video, image, and audio tools. Generate scenes, edit footage in 9:16 format, maintain character consistency, synchronize music and sound effects, add captions and overlays, and optimize exports for social platforms. The role requires prompt engineering, visual composition, and editing skills, with traditional production and storytelling experience considered advantageous.

Own conversion rate optimization for one to two e-commerce brands by planning and running split tests, analyzing user behavior and funnel data, improving conversion rate and AOV, and driving profitability. The role includes developing testing hypotheses and roadmaps, collaborating with design and development teams, monitoring experiments, and sharing actionable insights with stakeholders.

Owner of churn analysis and retention for multiple DTC brands: research churn drivers, map customer journeys, run experiments (CRO, lifecycle flows, win-backs), build automations, use AI to surface insights, and track impact to improve onboarding and long-term retention.

Owner of full‑stack DTC marketing for a 6‑month maternity cover: build and run growth strategies, create copy and creatives, QA and A/B test landing pages, optimize funnels (CRO), run customer research, liaise with design and development, manage projects, and use AI and automation tools to speed execution and testing.

Manage and execute Klaviyo-based email campaigns and automated workflows for DTC brands, using AI tools for copy and audience targeting. Build templates, maintain lists and segmentation, run A/B tests, report on performance, and coordinate with design and content teams to meet promotional calendars and conversion goals.