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Who we are:
Shape a brighter financial future with us.
Together with our members, we’re changing the way people think about and interact with personal finance.
We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.
The role
SoFi is looking for a Senior Product Manager for our Small Business product (SMB). In this role, you will be the product owner responsible for prioritizing, defining and building features that enable SoFi to help small businesses set up their path to financial success.
This role is inherently cross-functional — you will work closely with Engineering, Design, Data Science, User Research, Marketing, Operations, Risk, and Lantern Business Leads to set a product strategy, and define and prioritize features. This role is central to the success of SoFi’s Small Business segment. You will be expected to set ambitious goals, be gritty, and be accountable to results. You will identify opportunities to bring financial services to small business owners and deliver zero-to-one product initiatives that accelerate SMB owners’ financial success.
What you’ll do:
- Scale SoFi’s small business marketplace offerings and deliver the groundwork for making SoFi the one-stop-shop for small business owners
- Work with business stakeholders & external partners to integrate solutions & products to delight small business owners
- Support landing page builds for paid marketing and go-to-market strategies
- Own instrumentation and data for your product to drive deep understanding of key metrics to inform innovation and product plans
- Prioritize backlogs and drive launches with your dedicated engineering teams
- Experiment constantly to drive customer learnings and customer impact
- Own optimization of web design and site architecture in collaboration with marketing teams to drive revenue and long-term web growth
- Drive product solutions and enablement for scalable web and content strategy
What you’ll need:
- 5+ years of Product Management experience with software products that enable small business growth (such as small business website platforms, payments, marketing, financial tools and services)
- An entrepreneurial mindset or startup experience
- Experience leading cross-functional teams to deliver impactful features by deadline
- Data-driven approach, including experience leading experimentation, and end-to-end A/B testing.
- Ability to think strategically and execute methodically
- Passion and empathy for your users! You do right by them, always
Nice to have:
- You’ve owned your own small business
- Experience working on zero-to-one products in the small business space.
- Subject matter expertise in small business products, especially in financial or analytics services.
- Passion for FinTech and helping business owners get their money right.
- Understanding of SEO / performance marketing principles that guide product design and development.
